Big Mistake in New Online Marketer’s Web Design

November 27, 2009 by lifestyl  
Filed under Internet and Businesses Online

I don’t know if every online marketer is similar to me. “I wish I had known then what I know now,” I frequently lament. The “then,” of course, is when I first ventured into the Internet business arena. I could easily fill a large book with important things that I didn’t know how to do but that I tried, anyway. It’s unbelievable how many tasks that had consumed hours of my precious time had to be redone, once I overcame my ignorance bit by bit.

Periodically I try to share one of those bits of wisdom that have in time come my way. I identify one or two simple realities of the online business world about which I had been ignorant and that cost me a lot of money, a lot of wasted energy or, usually, both. I hope you find these useful.

Here is today’s life altering advice: Every page on a website is a landing page.

I actually believed that every prospective customer who came to my site would first come to my home page. They would all digest the valuable content there and progress through my site in an orderly fashion, like third graders marching to music class.

If I had been wise enough to engage a professional to explain to me how web users actually find my website and how they act once they get there, my websites wouldn’t have looked the way they did those early years. They may not have been as pretty, but they might have produced a respectable income. I needed to either contract with an outside expert, take much more time to learn before acting or had someone with Internet marketing experience design a web site for me that could have met my expectations much sooner.

My business would have reached a decent level of success much sooner if I had known these things:

* Understand that search engines do not view the Internet as a collection of websites; instead they see a collection of individual pages

* Recognize that each page on a web site should be created with the goal of achieving the ultimate purpose of the site (obtaining the desired action on the part of the visitor)

* Track real human beings to see how they move through my website, which is often very different from the way that I expected that they would

* (And this one is most directly related to the tip…)Know that collectively, for most business sites, the “inside” pages of a site receive more traffic than the home page

* Recognize that an aesthetically pleasing page is not the same as a productive page

* We should all “bite the bullet” and spend some money wisely in the early stages of our business development, because that will lead to greater income sooner than if we behave as the iconic Mr. Scrooge

I actually love the process of designing the architecture of business websites, now that I actually understand it, so I probably would still not do what I recommend to you: Hire a professional Internet marketer to build yours. But, when I build my first site, I needed to learn so much more before I moved on to the fun part–fun part for me, at least. Meanwhile, there were plenty of other tasks that I could have had done professionally to allow me more time for my learning.

Written by Lifestyle Review Editor - Visit Website

Grout Cleaner Or Cleaning Services?

September 26, 2009 by lifestyl  
Filed under Home Improvement

Check carpet cleaners and you will definitely find a grout cleaning service there. People who know their stuff will use a pressure washer so they can clean deep own the grout. The pressure washer usually utilizes hot water and has powerful suction to suck the dirt out while it vacuums the mess away. It’s a washer that contains very harsh chemicals that you are not able to find for public sale. If you do not use those kinds of chemicals in your home and are concerned, you can find services that use strictly steam to clean your tile and grout. I have to say they do not do a good job however.

Besides fantastic cleaning of your floor, you will benefit from two more things when calling a cleaning service. You won’t have to spend a lot of your precious time. Tile floors that are cleaned with a silicone grout cleaner will take you more than one day to clean properly. The people who know this will finish the task in a quick manner. And then, you won’t have to kneel down over the tile floor during the entire day and suffer from a back pain days after you finish the job. When you are not nursing sore joints, you will be in position to enjoy your gleaming tile and grout much more.

You should know that making a compromise is the best option you can make in this situation. I like to clean my grout with the cleaning service from time to time, but I also use a grout cleaner to get the cleaning done in between their visits. Besides the dirt you see on the surface of the grout, there are much more dirt and bacteria inside the floor that you can’t see and this is why it is important to have heavy duty cleaning from time to time.

When I keep track of the visits from carpet cleaners, I can do some cleaning by myself and then the work is not so hard and my floors are looking much better. As long as the dirt does not get the opportunity to get very deep into the porous grout then a grout cleaning service will not be necessary very often.

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